S.
Launching Soon
San Diego, California  ·  Nationwide Shipping
SOTRE
Elegantly Crafted,
Perfectly Paired.
SOTRE
Nationwide Delivery
SignatureMadeleine Box
Artisanal Pastry·Nationwide Shipping·Madeleines · Canelés · Financiers·Masterclasses·Recipe Shop·San Diego, California·Elegantly Crafted, Perfectly Paired·Artisanal Pastry·Nationwide Shipping·Madeleines · Canelés · Financiers·Masterclasses·Recipe Shop·San Diego, California·Elegantly Crafted, Perfectly Paired·
Our Philosophy
Not desserts as an afterthought — but refined creations designed to elevate the ritual of coffee or tea. A moment of genuine rest, perfectly paired.

The Sotre
Experience

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01
Pastry
Shop
Delivered across the US
Shop now
02
Master
classes
In-person & digital
Enroll
03
Recipe
Shop
Digital recipe cards
Browse

Featured This Season

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SOTRE
Bestseller
Signature Box
12 assorted madeleines
$48
SOTRE
New
Canelé Collection
8 classic Bordeaux canelés
$52
S.SOTREARTISANAL
The Pairing Set
Financiers + tea curation
$68
SOTRE
Seasonal Edit
Rotating artisan selection
$44 / month
Sotre Education
Learn the art
of the perfect
pastry.

From intimate in-person workshops in San Diego to digital masterclasses accessible anywhere — learn the techniques behind the pastries, the science of pairing, and the craft of presentation.

S
4+
Years of expertise
12
Class modules
500+
Units per week
S.
Founded 2020 · Tijuana × San Diego

Built on four years
of real craft.

Sotre began in Tijuana, Mexico — supplying specialty cafés, fulfilling direct orders, and catering curated events. Every pastry was created with one purpose: to elevate the ritual of a great beverage. Now relaunching in San Diego, Sotre becomes the first luxury artisan pastry brand to ship nationwide.

1,000
Units / week capacity
US #1
Nationwide luxury shipping
IMPI
Trademarked, Class 30
2020
Year founded
Get launch updates

From the Journal

All articles
Recipe
The perfect madeleine: technique, texture, and the ritual of the shell
8 min read · May 2026
Pairing
Five coffees that make a financier sing
5 min read
Masterclass
What I learned from four years in a Tijuana kitchen
12 min read
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